Bundling

Category: E-commerce

Also searched as: Bundling

Definition (plain English)

Bundling combines multiple products, units, or components into one offer, kit, or sellable pack.

Why it matters commercially

Bundling changes unit economics, pick-pack labor, inventory availability, barcode setup, returns, and whether slow-moving or short-dated stock can be sold profitably.

Example

A retailer bundled imported sauces with higher-margin dry goods to raise AOV while clearing stock before best-before dates shortened.

Common mistake

Building bundles from sales ideas only and missing component stock, margin mix, packaging, labels, tax treatment, and return rules.

Use this in CommerceKit