When to use this page
- Testing if a full-container buy has enough gross profit before committing cash.
- Comparing container, pallet, or MOQ economics against expected channel price.
- Explaining why high container utilization can still fail when unit margin is too thin.
Calculation assumptions
- Revenue = sellable units x selling price per unit.
- Gross profit = sellable units x (selling price - landed cost).
- Gross margin % = gross profit / revenue.
Before relying on the result
Reconcile the result against the full commercial file: supplier quote, Incoterm, payment term, freight quote, landed-cost model, and any official or bank-controlled source that governs the actual transaction.